MERVYNS SELECTS WEB DSIGNSHOP AS IN–STORE SIGN SOLUTION
Retailer migrates from client/server model to efficient Web distribution

SEATTLE, January 13, 2006 — AccessVia®, the leading provider of automated sign printing solutions and electronic display technologies for retailers, today announced that Mervyns, a leading promotional neighborhood department store, will use Web dSignShop® to deliver sign printing capabilities to its retail store locations.

The Web dSignShop deployment will mark an extension of AccessVia's relationship with Mervyns, whose store locations have been printing retail signs using the company's client/server solution, dSIGN®. Now stores will use a corporate intranet to print signs that feature up-to-the-minute item data, giving them professional-quality merchandising tools without having to install or manage software.

Mervyns store employees can quickly access batches of centrally designed signs or compose their own signs using easy, predesigned templates. Mervyns Corporate Headquarters will maintain control of sign layouts and the real-time item data to ensure design consistency and sign accuracy among all the stores. This efficient distribution method will require no new infrastructure for the chain, as stores will use existing printers and Web-connected PCs to print the signs.

AccessVia has won recognition including the RIS Retail Software Leaderboard of the top 45 Software Vendors in Retail and was voted by retailers as being one of the top ten vendors for strategic value and performance, quality of support and service, and ease of upgrading. In addition, AccessVia has repeatedly been awarded Microsoft's Retail Application Developer (RAD) Award for North America and EMEA. For over 20 years, AccessVia has produced platform independent, open-standard solutions for retailers and is proud to partner with retail technology leaders such as 360Commerce, Connect3, HP, IBM, and Microsoft.

The AccessVia Print solution includes both Web dSignShop and dSIGN to provide clients with accurate and attractive signs, shelf-edge labels, fact tags, coupons, and more. Web dSignShop is designed for retailers who want to use the Internet, an intranet, or an extranet to publish signs using a Web browser without installing or maintaining in-store software. dSIGN is built for classic client/server implementations and offers advanced product data delivery and unmatched integration with legacy systems.

AccessVia also offers a solution for automated electronic displays, including digital signs, customer-facing POS displays, self-service terminals, and kiosk applications for price verification, assisted shopping, endless aisle services, and gift registry.

AccessVia customers include Bed Bath and Beyond, Kroger, LCBO, Mervyns, Petco, Safeway, Staples, SUPERVALU, Target, and Walgreens.

About Mervyns
Mervyns LLC, headquartered in the San Francisco Bay Area, is a family-friendly promotional neighborhood department store offering trend-right fashions and home décor for the entire family at affordable prices. With 190 locations in 10 states, Mervyns has a well-earned reputation for its extensive selection of national and private-label fashions and housewares. Community giving has been a cornerstone of the company's business since 1949, with a focus on improving the lives of children and families by giving back to educational programs in its communities. For a list of store locations, or for additional information, visit Mervyns' Web site at www.mervyns.com.

AccessVia customers include Bed Bath and Beyond, Kroger, LCBO, Petco, Safeway, Staples, SUPERVALU, Target, Walgreens and Wal-Mart.

About AccessVia, Inc.
AccessVia takes retailers beyond price point to a place where they can truly connect with customers at the moment of choice. Smart consumers expect more than flashing lights and red type. The new consumer requires new messaging.

AccessVia Consumer Messaging Optimization Services help you to envision that future and make it happen. Seasoned retail professionals, armed with best practices, industry benchmarks and new ideas, work with your team to transform your consumer messaging effectiveness and efficiency. AccessVia Publishing Platform solutions provide the software tools to extend your retail brand promise to the Last Mile – where the customer chooses to browse or buy.

Create new business processes for the future then manage your publishing systems with software being used today by Global 500 companies in over 40,000 retail stores. Take your customers beyond price point with AccessVia.

For more information contact:
For AccessVia
Gaylene C. Meyer
206-285-4994 x150