Zebra Technologies Certifies AccessVia as ZSI Partner

VERNON HILLS, Ill., Mar. 22, 2001...Zebra Technologies Corporation, (Nasdaq: ZBRA), the worldwide leader in bar code printing, has certified AccessVia, the leader in retail sign and label printing software, as a Zebra Systems Integrator (ZSI). This certification of AccessVia as a ZSI partner assures customers of the highest level of compatibility between Zebra® printers and AccessVia's dSIGN and Web dSignShop database-driven sign and label printing solutions.

Through the ZSI partnership, AccessVia receives dedicated support, up-to-the-minute technical information, and product enhancement details from Zebra's research and development teams.

"Our close relationship with Zebra's engineering teams allows us to access information early in Zebra's development of new products. This will allow us to quickly integrate new Zebra hardware into our customers' sign and label printing systems," said Dean A. Sleeper, CEO at AccessVia.

"This partnership between Zebra and AccessVia provides a best-in-class, on-demand printing solution for retailers," said Jim Young, senior alliance manager for Zebra Technologies. "With ZebraLinkª technology, our printers can interpret most datastreams and convert them automatically to text, bar codes and graphics. AccessVia's Web dSignShop allows delivery of any native print language via the Web, offering customers a very dependable, flexible and centrally managed solution for all their printing needs."

Created in 1999, the ZSI program targets software developers and integrators that have developed auto ID software solutions for manufacturing, warehousing and other markets. As a result, ZSI partners can provide their customers with certified and proven enterprise and Web-based solutions, seamlessly integrated with Zebra-brand printers.

###

About Zebra Technologies
Zebra Technologies Corporation (Vernon Hills, Ill.) manufactures and distributes Zebra- brand, on-demand thermal bar code label printers and Eltron®-brand secure ID printing systems and plastic card printers used in automatic identification and plastic card personalization applications worldwide. The company, with an installed base of two million printers, also offers software and related supplies, including more than 1,000 label and ribbon combinations. ZebraÕs customers include more than 70 percent of the FORTUNE 500. Information about Zebra bar code products can be found at www.zebra.com. Information about Zebra Technologies Corporation can be found at www.zebracorporation.com.

About AccessVia, Inc.
AccessVia takes retailers beyond price point to a place where they can truly connect with customers at the moment of choice. Smart consumers expect more than flashing lights and red type. The new consumer requires new messaging.

AccessVia Consumer Messaging Optimization Services help you to envision that future and make it happen. Seasoned retail professionals, armed with best practices, industry benchmarks and new ideas, work with your team to transform your consumer messaging effectiveness and efficiency. AccessVia Publishing Platform solutions provide the software tools to extend your retail brand promise to the Last Mile – where the customer chooses to browse or buy.

Create new business processes for the future then manage your publishing systems with software being used today by Global 500 companies in over 40,000 retail stores. Take your customers beyond price point with AccessVia.

For more information contact:
Gaylene C. Meyer
Public Relations Manager, AccessVia
206.285.4994 x150