QR Codes

Sell More With QR Codes at the Shelf Edge

With a simple scan of a smartphone, QR codes provide your customers with accessible and useful product information right in the palm of their hands. And that’s just the start. With integration to your loyalty program, delivery scheduling or other backend systems you can deliver not just information but excellence at
the shelf. Go beyond the norm with AccessVia on your side.

AccessVia customers can take advantage of this new trend in shelf-edge marketing by adding QR codes to their existing shelf-edge signs — quickly and easily.

With the AccessVia Publishing Platform you can:

  • Print a unique QR code on each sign that identifies the product or offer the sign is promoting.
  • Provide on-demand rebates or coupon claims.
  • Deliver targeted content to your customers while they're standing in front of the product.
  • Embed store identification into the QR codes and deliver store-specific pricing and promotions or loyalty programs, including cross-sells, up-sells, and package pricing.
  • Track buying trends within your stores—know who is standing in what store looking at which product.

Did you know? AccessVia delivered the largest retail deployment of QR codes on shelf-edge signs at Best Buy. This was made possible by:

  • The AccessVia team’s nimble approach and support for this new technology delivers chain-wide deployment as quickly as any other design change on signs. To us, it’s just another bar code and we’ve been printing these, well, as long as they’ve been around.
  • AccessVia Publish Anywhere architecture’s retail data integration naturally maintains the connections between products and related content, providing retailers with the ability to seamlessly deliver additional, rich product content right to the customer at the point of purchase.
  • AccessVia tools for content authoring support the rich information necessary to deliver the program.

 

Data Sheet: Sell More with QR Codes at the Shelf Edge